Summer Newsletter Ideas

By Filonia LeChat

Updated September 01, 2017

If you're feeling the heat this summer, your family, neighbors or employees probably are too. Offer them a way to beat the heat with a summer newsletter. Newsletters are a simple way to provide information through articles, images and tips, and these publications may be tailored to any kind of audience. Harness the power of the sun to shine on your summer newsletter.

Real Refreshment

No matter if you live in a triple-digit hot spot such as North Carolina or a milder climate, a refreshing frozen drink can beat the heat on any summer day. For your summer newsletter, keep readers chilled with an article or recurring column on cool summer drinks. Websites such as Woman's Day and Good Housekeeping offer large collections of drinks such as strawberry daiquiris, pina coladas and margaritas – all which may be made without alcohol. Another option is to ask readers to send in their own frozen drink recipes and hold a contest for the best one.

Castle Craze

Even if your newsletter does't reach an audience near a sandy beach, you can still contribute a few grains of information about the history of sand sculpture, which dates back to the late 19th century on the beaches of Atlantic City, New Jersey. Offer pictures in your article of some of the most intricate sand castles artists create every year, from famous figures to mermaids to electronically augmented, life-size castles. Your newsletter can include information such as a list of any local sand castle contests, the best beaches to find the most ornate sculptures and tricks on how to make sand snowballs. Summer newsletter readers too far from the beach will feel as if they're close enough to feel the sand right between their toes.

Beat the Heat

Help your readers stay out of the sun, especially on the worst UV-coded days, with a newsletter article on interesting inside things to do in your city. Movie theaters, craft stores offering hobby classes, adult education courses at local community colleges, open roller skating rink times and book store author readings are all inexpensive, stay-cool options. You can include information on why it's important to stay out of the sun, such as protecting skin from rays and avoiding heat stroke and dehydration, or just keep your newsletter focused on the best possible activities. Not every way to beat the heat is inside. Where applicable, include information on nearby water parks and community pools.