How to Submit Your Music for Programming on XM Radioby Steven MelendezUpdated August 30, 2017
If you have created music you believe the world wants to hear, try submitting it to SiriusXM's Music Programming Department. Alternatively, you can try more informal channels through contacts at the satellite service's different stations. Make sure to have a professionally polished recording, cover letter and package.
Submitting Through Official Channels
SiriusXM tells musicians and record labels to submit their music to its Music Programming Department, located in New York. The address is available on the company's website.
Before you submit your music for airplay on SiriusXM or for any other kind of distribution, experts recommend that you register it with the U.S. Copyright Office for your own protection. You can do this online through the Copyright Office's eCO system or through the mail.
Packaging Your Music
Experts recommend that you include a complete press kit along with a compact disc demo recording of a few of your songs. The kit should include a professional photo, a brief biography explaining your sound and accomplishments and any praise you've received from the media so far.
Also include a cover letter that introduces your work – briefly explain your influences, any representation you may have as an artist and the best way to get in touch – and suggests the SiriusXM stations you think would want to play your music.
Submitting Through Other Avenues
You may also be able to submit your music less officially to hosts and staff at various shows at SiriusXM, some of whom accept submissions directly from artists and others in the industry. SiriusXM stations are known for helping the careers of new artists looking to get their music heard.
Naturally, you'll want to listen to SiriusXM stations to find those playing music similar to yours – visit the online channel lineup and schedule and look for stations that play new music in your style.
Put together a professional demo and press kit, and comb through your industry contacts to see who might be able to help you get your music to your chosen stations. Some stations have individual email and phone contact information listed, so you may be able to reach out directly and inquire about getting your music played.