How Do I Get More People in My Park in "Roller Coaster Tycoon"?

By K.C. Moore

Updated September 22, 2017

"Roller Coaster Tycoon" is a simulation game that allows players to take control of their own virtual theme parks. You must constantly attract new customers to the park to make it thrive. Many challenges in the game require you to attract a certain amount of people to your park before a designated time. It is important to attract visitors to your park in any game mode, however, as customers spend money, giving you more capital with which to expand your theme park and build new rides.

Build new attractions in your park to bring in more visitors. Thrill rides and roller coasters attract the most guests, however your park also needs bathrooms, places to eat, gentle rides and attractive scenery to leave a good impression on guests.

Hire additional staff members if your park is frequently suffering from broken down rides, vandalism or dirty footpaths. These negative aspects keep people from wanting to come to your park.

Adjust the prices on your rides, food and park admission to attract new customers. A rule of thumb for pricing rides is to set the price to the same value as the excitement level, rounding down. Therefore a roller coaster with an excitement rating of 3.58 should have the price set at $3.50. If you charge at the gate you should lower the prices on all attractions and consider setting free admission on gentle rides.

Run an advertising campaign to attract new customers to the park. The ad campaign menu is located in the financial menu. The longer you run the campaign, the more money it will cost but the more effective it will be.

Consult the guests menu to see what your guests are thinking and adjust your park accordingly. Keep your current guests happy to attract new people to the park.


You can often make small changes to attract new customers if you are low on funds. Renaming or recoloring rides will trick customers into thinking you have built something new, while adding scenery next to rides will increase the ride's excitement rating. Lower the cost on rides with no riders or make them free. Consider demolishing the ride if it is still unpopular.