How to Create a No-Reply Email

by Andrew Aarons

Many companies send massive email mailouts using no-reply email addresses when sending out newsletters or subscription emails. You can create your own no-reply email address on any domain -- as long as you have access to creating new email accounts -- and send your own massive email mailouts with no expected reply.

About No-Reply Emails

First things first: a “no-reply” email isn’t actually an email address that can’t be replied to. It’s just an email address, like any other. If your email address were “me@mywebsite.com,” people could reply to an email from it as easily as to the email address “no-reply@mywebsite.com.” These email accounts are used by companies with large email lists to communicate to recipients that the email address isn’t monitored, and that by responding to the “no-reply” address, customers are unlikely to get a response.

Creating Mailboxes

How you create an email account on your website depends on how you manage your website. Most Web hosts have an email control panel that you can access as soon as you log in to your hosting dashboard. You’ll need to check with your Web host on this first. The section of the administrative dashboard is usually called “Mail Central” or “Email Management.” Log in to your host and then click on this section, and then click to create a new mailbox. Type the address “noreply@mywebsite.com” or “no-reply@mywebsite.com” to get started.

No-Reply Account Information

When someone receives email from your no-reply email address, they’ll still see a sender’s name in the “From” field of their email: This is the information you put in the “Name” field when setting up the no-reply email address. If you’re running a website and using the no-reply email address for subscriptions, give it the name “My Website – Subscriptions” or similar, to tell the recipients who is emailing them. You can set up several no-reply email addresses on your host and use each for a different function on your site, such as subscriptions, notifications and newsletters.

Auto-Responder and Contact Information

Remember, just because you’ve named this email account “no-reply” doesn’t mean people will pay attention and not respond to your email. Use your email control panel to set an auto-responder on this email account saying something to the effect of “This email account is not monitored.” Include contact information for you or your website in the signature for that email, however, or you’re likely to alienate anyone you send emails to. Email isn’t meant to be a one-way street, so give people another way to reach you.

About the Author

Living in Canada, Andrew Aarons has been writing professionally since 2003. He holds a Bachelor of Arts in English literature from the University of Ottawa, where he served as a writer and editor for the university newspaper. Aarons is also a certified computer-support technician.

Photo Credits

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