How to Create a Job Search Engine for Your Websiteby Carol Luther
Web users who visit your site will return more often if they find useful information and valuable services. You can provide both, regardless of the audience that your site serves. Adding a job search engine to your website is a great way to help your visitors and to increase your visitor return rate. Get started by taking advantage of free web 2.0 technology options like widgets and mash-ups to get your job search engine up and running in minutes.
Install a widget designed for job searches to power your engine. Free job search widgets make it much simpler than writing your own programs. They are also cheaper than paid services. You can tailor job search widgets to look for specific keywords. You can also pre-program search locations, such as your local area or region.
Review the job posting boards that you think are relevant to your site visitors. Some websites focus on a few of the larger, well-known boards like Hot Jobs, CareerBuilder and Monster. If your site's target audience is in a specialized niche like technology or healthcare, consider job boards with a much narrower focus, like Dice. To consolidate jobs from a variety of boards, consider Indeed or Simply Hired. Many users will appreciate a job search engine that makes their search faster and more productive than searching individual job boards.
Visit the Widgetbox gallery to search free widgets for websites and blogs. Some widgets work best with websites, while others are preset for use with blog platforms like Typepad and Wordpress.
Look at a few widgets to narrow your selection. Learn more about the options that each widget offers for the web designer and the site's users. Choose a widget that fits the needs of your target audience.
Use the icons to copy the code that you need to use for your specific type of site. The Widgetbox site has pre-programmed codes for many popular web publishing platforms. Select embedded code for normal HTML sites. Choose a code for one of the popular blogging platforms. Some widgets also have codes that let you install your job search engine on popular social media sites like Ning and Pageflakes.
Open your website or blog editing program. Insert the widget code and save it. Check the results by running a few searches before you make your new job search engine available publicly.
Expand your job search engine options by using RSS job search feed mash-ups from Yahoo! Pipes. Once you find an existing pipe that you like, register to save a copy of the code. You can then save the pipe and modify it, if necessary. Download the code to replicate the job search on your site.
- check Look for widgets that allow you to specify the amount of real estate that it uses on the website. Being able to restrict the size of a widget will make it much easier to fit it into your existing site design. Quite a few of the popular job search sites pay website owners for installing their search widget on your site. Your biggest investment is the initial installation time. The terms vary by site.